Marketing of Sport (Häftad)
avSimon Chadwick, John Beech
ISBN: 9780273688266 - UTGIVEN: 200612Explores the developments in sport marketing with an analysis by one of the world's leading sport marketing academics. This book provides an introduction to the key aspects of sport marketing. It enables readers to understand the differences between sport marketing and marketing in other sectors.[...]
Business of Sport Management (Häftad)
avJohn Beech, Simon Chadwick
ISBN: 9780273721338 - UTGIVEN: 201301Over the first decade of the 21st century the scale and importance of the commercial sport industry has increased dramatically and rapidly. This timely second edition of the ground-breaking text The Business of Sport Management has been comprehensively revised, updated and significantly expanded in [...]
Measuring the Impact of the Nonprofit Sector (Häftad)
avSimon Chadwick, John Beech
ISBN: 9780306465482 - UTGIVEN: 200201One of the major tasks facing researchers, practitioners, and funders is the development of empirical tools to measure the inherent worth of nonprofit organizations as well as the sector as a whole. Renowned scholars present chapters on the state of the art of performance measurement in the nonprofi[...]
Sports Entrepreneurship (Pocket)
avDorene Ciletti, Simon Chadwick, Dorene Ciletti
ISBN: 9781935412250 - UTGIVEN: 201203Sport is inherently entrepreneurial, though few formal connections exist in academic literature. Sports Entrepreneurship: Theory and Practice fills that void, featuring chapters by notable scholars whose contributions cover both the conceptual and case examples highlighting sports entrepreneurship f[...]
